Mercedes-Benz Continues to Expand in China Market: Chair

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Mercedes-Benz Continues to Expand in China Market: Chair

Image Source : China Visual

BEIJING, March 27 (TMTPOST) —— Ola Kallenius, the Chairman of the Board of Directors of Mercedes-Benz AG, visited China again after three years and attended the 2023 Annual Meeting of the China Development Forum, which was held in Beijing from last Saturday to Monday.

Mercedes-Benz Continues to Expand in China Market: Chair

The theme of the forum is “Economic Recovery: Opportunities and Cooperation”. Kallenius delivered a keynote speech in the session “Improving Resilience and Security of industrial and Supply Chains.”

Hubertus Troska, a member of the Board of Directors of Mercedes-Benz Group, responsible for Greater China, said that the China Development Forum has been a valuable platform for promoting exchanges between Chinese and multinational companies and academia. The company has strong confidence in the long-term development of the Chinese economy and the auto industry. In the future, Mercedes-Benz will continue to work with its local partners to increase investment in China, expand its R&D and industrial chain, accelerate the transformation towards electrification, digitalization, and carbon neutrality, and continue to contribute to the high-quality development and upgrading of the automotive industry in China by providing innovative products and services to meet the needs of Chinese customers.

For the sixth year in a row, Mercedes-Benz has been a partner of the Forum, providing guests with privileged services and actively supporting the smooth running of the forum. The concierge car lineup includes the new EQS pure electric SUV, Mercedes-Benz S-Class sedan, and V-Class MPV, aiming to provide guests with a variety of luxury travel experiences.

In 2003, The company established a long-term strategic partnership with BAIC Group, starting a process of cooperation between Mercedes-Benz and local partners. Over the past 20 years, Mercedes-Benz has established mutual trust and win-win cooperation with Chinese industry leaders, technology companies, start-ups, and prestigious universities, and continued to deepen its localization in China, which has become a key pillar of Mercedes-Benz’s long-term success in China. At the same time, by exploring opportunities with local partners, Mercedes-Benz is committed to contributing to the Chinese economy and automotive industry.

Mercedes-Benz’s business in China currently covers the whole automotive industry chain, from research and development, procurement, and production to sales, after-sales, and automotive financial services. The Sino-German joint venture Beijing Benz, which has become the largest production base in the Mercedes-Benz passenger car global production network, is expected to see its 5 millionth vehicle roll off the assembly line this year, which will be another milestone in the development of Mercedes-Benz localization. In the area of local research and development, Mercedes-Benz continues to improve its research strength in China, while carrying out extensive cooperation with leading technology companies in China, to accelerate product and technology innovation based on local conditions, to better meet the needs of Chinese customers. In the future, Mercedes-Benz will continue to work with its industrial chain partners to help China’s automotive industry to iterate and upgrade technology and develop green.

China has long been a cutting-edge base for Mercedes-Benz’s global technological innovation. In recent years, Mercedes-Benz has been ramping up investment and domestic research and development to accelerate the development of electric-driven vehicles and vehicle software in China. Mercedes-Benz has the most comprehensive research and development network in China outside Germany and is committed to focusing on innovation through research and development in China to strengthen global competitiveness.

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