Nike 旗下数字化部门 Nike Virtual Studios 宣布和游戏开发商 EA SPORTS 联手合作，将 Web3 创作平台「.SWOOSH」引入后者生态系统。
据报导，Nike 与 EA SPORTS 的合作将带来身历其境的体验。未来，.SWOOSH 用户可通过 EA SPORTS 的游戏来展现个人风格，包含 Nike 精选的虚拟创作功能以及全新的沉浸式体验。对此，Nike Virtual Studios 总经理 Ron Faris 表示：「Nike 和 EA SPORTS 致力于创新与卓越，本次合作将为 .SWOOSH 社群和广大的 EA SPORTS 玩家打开令人难以置信的体验。」
另一方面，EA SPORTS & Racing 高级副总裁 Andrea Hopelain 则强调了双方合作的重要性。「这次与 .SWOOSH 的合作，我们把创造力和自我表达放在首位，让粉丝们能够彼此联系、竞争、藉以分享他们对于运动的热爱。」
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